Call them day traders, scalpers, or hit-and-run investors. The investment world is ripe with strategies promoting short term ownership. Buy it. Hold it until a momentary glitch bumps the price upwards. Repeat. In real estate it’s called flipping. You buy a house on...
Landlords should expect it to take even longer to fill vacant properties during an economy as weak as today’s – right? Not so fast. You should never expect that it will take longer to find a renter at one time than another. Some property owners target a 72 hour window...
As an up-and-coming real estate investor, there may come a time when two hot opportunities land on your table at the same time. Property A is going to require a full gutting to rehab but you’re looking at a profit of $60,000 when it’s complete. Property B needs only...
It’s easy for some people to choose a web hosting company. They’re the ones born with a keyboard in one hand and a binky in the other. The rest of us looking to jump on the internet train to wealth need a little education. Before you can put up your website and make a...
Are you ready for a rule that’s important both in business and life? You may not be a big fan of numbers, but file this one away in the grey matter. It’s called The 80/20 Rule and goes like this: 80% of your outcomes result from 20% of your inputs. That’s sort of a...
When you first dip your toes into this thing we call internet marketing, the alphabet soup of acronyms and code phrases can be mind boggling. It’s like another language - PPC, SEO and so on. Today let’s talk about Search Engine Optimization, or SEO, a nifty little...
We touched on this idea recently – at the heart of it, marketing on the internet is no different than what direct marketers were doing 80 or 100 years ago for advertisers. The technology may change but the tactics required to make a potential customer open their...
If you have been studying pay-per-click advertising for less than six months, and you’re getting ready to max out your credit card to fund a Google AdWords account, please release the mouse and back away from the computer – immediately. The point to be made is, while...
Good question. If you’ve been listening to the internet marketing / home business discussion with even one ear, you’ve probably heard the term pay-per-click. Maybe you know what it is, maybe you don’t. Pay-per-click is nothing more than an advertising model applied to...
One of the worst mistakes a newbie internet marketer can make is to jump directly into Pay-Per-Click (PPC) Google ads. Yes, it’s true, that some people make huge money with that strategy but we would bet our last dollar they have been studying marketing for a while....
