Why Good Prospects Don’t Return Your Phone Call

Your challenge is to gain “top of mind” awareness – to implant your service in his mind and link it to the nature of the problems you solve. Then, when the problem pops up and becomes a priority again in a week or a month or a year from now – and it will – he will think of you.

And the way to make that happen is through good old-fashioned follow-up.

Source: Early To Rise

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