If you’ve never seen digital information products for sale on the internet, you haven’t been paying attention. They’re everywhere. As the leading retailer of digital “how to” guides, Clickbank alone offers thousands of downloads for just about any nook and cranny of niche interest that exists.
Want to save big money on your next airfare? There’s an ebook for that. Looking for the coolest collection of inventive tattoo designs on the planet? There’s an ebook for that. Are people making money selling these things? At anywhere from $5 to $100 a pop, you bet they are! Millions of dollars exchange hands in the buying and selling of nothing more than a collection of pixels.
How can you get in on this and launch your work-at-home internet marketing career? Before you can, you’ve got to have something to sell, which means you need to create the ebook first. Right?
Wrong!
Prior to anything else, you’ve got to do your research to make sure someone actually wants to buy the product you’re selling. Don’t be the poor schmuck who pours month after month of labor, taps the well of creativity for hour after hour creating an informational product – only to find out no one really wants to buy it in the first place.
That just stinks and, believe me, there are lots of people out there right now doing just that, putting the cart before the horse.
Let’s learn how to do market research first. See you next time.
The Creating Wealth Team
