At the start of this episode, Jason Hartman shares some of the speakers at the upcoming Meet the Masters of Income property live event: G. Edward Griffin, Garrett Sutton, and Darin Bloomquist. Then, he welcomes one of the first Venture Alliance Mastermind members and income property investor, Elisabeth Embry. Elisabeth shares what made her start investing in income property and what she thinks are the best elements of Meet the Masters and the Venture Alliance Mastermind.
Announcer 0:00
This show is produced by the Hartman media company. For more information and links to all our great podcasts, visit Hartman media.com.
Announcer 0:12
Welcome to the creating wealth show with Jason Hartman. You’re about to learn a new slant on investing some exciting techniques and fresh new approaches to the world’s most historically proven asset class that will enable you to create more wealth and freedom than you ever thought possible. Jason is a genuine self made multi millionaire who’s actually been there and done it. He’s a successful investor, lender, developer and entrepreneur who’s owned properties in 11 states had hundreds of tenants and been involved in thousands of real estate transactions. This program will help you follow in Jason’s footsteps on the road to your financial independence day. You really can do it on now. here’s your host, Jason Hartman with the complete solution. Real estate investors.
Jason Hartman 1:03
Welcome to the creating wealth Show Episode Number 777 777. Thank you so much for joining me today. This is your host Jason Hartman. As always, we’ve got a great show for you today. Our guest is actually one of our clients. So it’ll be kind of a case study. You’ll hear a little bit about her background, what got her interested in real estate investing. And she was actually also our very first venture Alliance, mastermind member venture Alliance mastermind that I’ve talked about before. She’s always excited to go to our meet the Masters event, of course, we’ve got that coming up in just about a week and a half. So very, very exciting. We’ve got g Edward Griffin speaking at that event. Of course, you know him he’s been on the show several times. He’s the author of the book The creature from Jekyll Island, Mr. g. Edward Griffin himself, will be speaking at the event of course, Garrett Sutton multiple bestselling author of several of the rich dad books along with Robert Kiyosaki. And we’ve got Darren Bloomquist who you heard on the show a couple of times, but fairly recently as well. He’s with realty Trac, sort of spun off a data division and an economic forecasting division, which is called I believe, Adam data consulting or something like that. Darren will be speaking as well. So it’s going to be a fantastic event. Of course, we’ve got our local market specialist and their teams flying in from all over the country. We are working on a very, very interesting new mortgage product. Yes, our very own mortgage product for investors exclusively. And we’re going to be talking about that at meet the Masters as well. So it’s going to be a great event. There are about and I this is not an exact count, but there’s about 20 seats left, just 20 just to zero I think we will sell out for this meet the masters. We haven’t yet. We do have a bigger room this year. So it’s a little harder to sell out when your rooms a little larger. But yeah, it’s going to be a fantastic event. So get your tickets, go to Jason hartman.com. Click on the events section and meet the masters of income property investing is our very first event listed there. We’re almost sold out, but not quite yet. I’m hoping will sell out. It’s always good to say you’re sold out. And we will look forward to seeing you there in Irvine, California, the day after the inauguration of our new President of the United States of America. And boy, what a sweeping bunch of changes that will that will bring for real estate investors for the economy as a whole. It’s just going to be, I believe, an amazing time, not without its problems and pitfalls for sure. As you know, I’ve had my reservations about Trump, no question about it, as far as the economy goes, and the Real Estate Market, I think he’s gonna be pretty darn good. I’m very bullish on that, you’re gonna hear a lot more about what to expect. And that’s why we really wanted to get Darren Bloomquist here to speak about what to expect in 2017 and 2018 and 2019 as we move into the Trump era, and how that will affect the real estate market. Also, we have purchased for you. And we will be giving these out at the event copies of their report of the realty track Adam, report on real estate investing in predictions and there’s just a lot of great stuff in there. some fantastic articles, some fantastic data that I think you’ll find incredibly valuable. So we are getting all those printed up here in the next week. And you will receive a copy at meet the masters of income property investing. So we’ll look forward to seeing you there. Be sure to get your tickets well Last, I think we will sell out Jason hartman.com. Click on events and then meet the masters of income property investing. Okay, without further ado, let’s get to our guests our case study today talking with one of our clients, and that is Elizabeth Embry. And she will share her experience in real estate investing and her background in corporate America being a high level person in the tech world in Seattle. And I think you’ll just really enjoy this interview. Let’s listen in.
It’s my pleasure to welcome one of our clients to the show. We’ll talk a little bit about a case study we’ll talk about what got her interested in real estate investing. And she is also quite a leader in her career in her field and she mentors, other women who want to become executives and so forth, just as a great person. Elizabeth, welcome. How are you? I’m great, Jason. Thank you. It’s good to have you here. I know. We’ve been talking Haven’t you come on the podcast for probably a little over a year now? So you’re finally when it can be longer than that, oh, really, maybe two years, maybe more even. You know, we’ve spent so much time together over the years. And you and your husband, Neil, were the very first venture Alliance members and my venture Alliance mastermind group and both of you are such community builders. It’s really just great to have you now, just to give the audience a little background, maybe talk about, you know, your career as an executive, you’re managing hundreds and hundreds of people, maybe thousands, I’m not sure. And then what are you interested in real estate investing. And, you know, come give us a little background.
Elisabeth Embry 6:39
I was most recently at T Mobile where I ran a very large organization running their Software Technology Program Management Group. Before that, I’ve been at companies like Expedia and Amazon, and of course, the ill fated Washington Mutual, and IBM. So I’ve been focusing mostly on technology for 20 plus years, but I’ve always been a In a variety of different types of areas, so finance, healthcare when I was at IBM, so I’ve had an opportunity to hit a lot of different industries. But I’ve always focused on program management and business operations management. So getting large scale activities, organized to deliver big scale things that impact the company’s bottom line is kind of my specialty.
Jason Hartman 7:23
Did you mention amazon.com? in there? You worked at Amazon as well, right?
Elisabeth Embry 7:27
That’s correct. Yeah. So I was at Amazon for four years. I was at IBM for four years. I was at Expedia for almost four years. There’s kind of a trend and pattern to this. I’ve been in pretty much all of the major IT shops in the Pacific Northwest, except for Microsoft and my husband, Neil is at Microsoft.
Jason Hartman 7:45
Yeah, yeah. So and you’re based in Seattle, of course. And Elizabeth, I got to share with the audience. One of the things I just absolutely You know, there are some things you just remember forever. And I remember when we were heading over on a venture Alliance trip to Martha’s Vineyard. Maybe that was about a year and a half. Almost now or I don’t know, I can’t remember anymore. Yeah. I think I saw you and Neil in the airport, leaving Boston to go to Martha’s Vineyard. And you talked about how T Mobile had just hired you in executive assistant. And you said, Jason, and you were telling me something about my business because I was saying I was so frazzled, and I couldn’t keep track of anything. And you said, Jason, I have an executive assistant now and she’s doing something great for me. She’s teaching me how to be an executive. I thought that was a great quote. I just love that.
Elisabeth Embry 8:29
Yeah, absolutely. Right. Yeah, it good admin assistant or executive assistant really does make all the difference in your world from a sanity and an organization perspective. That’s absolutely for sure.
Jason Hartman 8:41
I believe it. I believe it. So what got you interested in real estate investing? I mean, you and Neil have had some very big, very successful corporate careers. Why real estate?
Elisabeth Embry 8:52
Yeah. So I think that you know, it. Like almost everybody that answers this question. They probably all say well, I Read the Rich Dad Poor Dad book, The Kiyosaki book. It is one of those books that Neil and I read early before we’d actually met each other. And that’s always been one of those things where we were thinking about, hmm, real estate is important. And real estate is one of those things that we need to get into. Eventually, if we’re going to really grow our foundation grow wealth. And then reading The Millionaire Next Door, it just really, you know, solidified the concept, that we’ve really gotta expand our financial horizons by getting our money working for us, making a large salary is awesome, while you’re making a large salary, but if you’re going to be in a technology organization, or you’re going to be in a corporate environment for your whole life, eventually that’s going to run out. You need to stop working for your money and have your money start working for you. And that’s when Neil and I probably about six years ago, really got serious about how we were going to do that, how we’re going to take all of this great salary and bonus in stock and get it working for us and that’s when we start Listening to a bunch of different podcasts and of course, yours was one of our favorites. And then we went to your meet the Masters, Neil went to your meet the Masters, gosh, I think five years ago. And that’s when we really started getting serious. So that was the beginning of it all.
Jason Hartman 10:15
Yeah, that’s great. That’s great. In what markets do you own properties now?
Elisabeth Embry 10:20
Indiana is where we started. And then we moved to Memphis and Little Rock. We’ve also got properties in St. Roberts and in Kansas City, and we just are closing with Justin up in Grand Rapids.
Jason Hartman 10:35
Mm hmm. Fantastic. How’s the real estate experience? Bam with investing? I mean, would you say there are definitely some highs and lows. You know, people get into this and they think it’s like the infomercial. They think oh, yeah, no, it’s all just great. I love those testimonials they have I don’t know how they get them. Oh, yeah. Well, I made you know, $30 million in my first year with songs
Elisabeth Embry 10:57
with $5
Jason Hartman 10:58
Yeah, I got I started with $5 made 30 million?
Elisabeth Embry 11:01
Well, we’ve had we’ve definitely had some in technology projects. He always talked about your lessons learned. We’ve definitely had some lessons learned along the way. So I would say one of the really great things that happened for us is we actually started investing right after the bounce from the last downturn less as the market was starting to come up, that’s when we really started to invest in so we’re, we’re lucky enough to experience a lot of that lift. That came even though these are linear markets, there’s still a certain amount of equity left that we in appreciation that we got with the market shifting, you know, some of the markets have been ideal. Some of the markets are starting to turn a little bit and then some of the markets are just, you know, they’re they’re not hitting it completely, you know, out of the ballpark, but they’re just chugging along and doing really, really well. And I would say the biggest item that for me, makes or breaks the market. It’s not even the market’s performance. Property Management. Yeah,
Jason Hartman 12:01
it’s the team. Yeah, it’s the
Elisabeth Embry 12:03
team. It’s the relationships in the team and a good property manager, I believe everybody that you interview, I’m sure it says this. A good property managers worth their weight in gold. Yeah. And it’s challenging to find people that are consistent. And one of the things that I noticed is, a lot of the property managers that you start working with are really, really good. They hit a saturation point, and they don’t have an ability to scale. pace and scale are the two biggest threats to your market performance. Because their ability to actually handle it. Right. You know, a lot of them are going through software changes, which is helping, but you know, the communication,
Jason Hartman 12:43
I want to make sure your audience got that word. You said software changes. In other words, they’re upgrading their management software, their property management software, and that can be chaotic during those changes, right.
Elisabeth Embry 12:53
Absolutely. And the thing is that they’re really looking for efficiencies and economies of scale and they’re trying to handle the rapid change of pace, they’re going from, let’s say 400 properties that they’re managing to 600 properties, because demand is high, or you know, whatever. They’re going from one to one x, right? They’re going through their changes. And as they go through their changes of getting more and more people that they’re supporting, because they’re successful, all of a sudden, they hit a saturation point. And either a critical person leaves with what makes them good at 300 properties doesn’t make them good at 600 properties, let’s say. And so that diligence, you know, that you always talk about, I don’t believe you have to micromanage your property managers, we do have to be in constant communication on at least a monthly not constant, but you have to be in communication on a monthly basis. And you need to really be part of the actual flow of the processes associated with your property. You can’t let them take the keys. Right. You’ve got to be engaged in the process along the way.
Jason Hartman 13:56
Yeah, and I agree with that. A couple comments on what you said is number one, you know, I’d rather have an a team and a B market versus a a market and a B team any day of the week, because the team is it’s just more important than the market. So if you’re just reading markets, statistics, and thinking, Oh, well, this must be the holy grail of places to invest, be careful, because it’s not just about the place, it’s about the team, even more so than the place. But you know, places certainly important, there’s no question about that. The other thing, you talked about ability to scale and, you know, their ability to adapt to growth, and you know, one of the problems, that’s frankly, we create that problem for them to some extent, and it’s not just a problem of the actual mechanics of scale and understanding how to run really a different type of business as their businesses grow. And, you know, we have to think about their businesses, which is interesting. Now, you know, as a client, you don’t really have to think about that, although Elizabeth you are because you’re a management person. And because we’re doing this podcast, but as a traditional client You don’t have to think about that. But we do have to think about that. And another component of it that you didn’t mention is it’s not just the issue of the mechanics of scale of adjusting their business and the way they run their business and the way they run their staff and that kind of stuff, and their software, but it’s also the mental component. And a lot of that comes down to complacency and gratitude or the lack of gratitude. Right? Right. You know, Napoleon, famously said, the most dangerous moment comes with victory. And that is just a part of all of our nature’s it’s just a part of human nature. When that property manager in that local market specialist gets a ton of business, what do they do? Well, they get comfortable, they take it for granted, the money’s flowing in, they’re thinking, Well, I’m done. You know, if they’re a small thinker, you know, they’re just thinking, Hey, I don’t need any more. I got it made. So now I’m just gonna become complacent. And obviously, not a good attitude. And it’s not a good type of person that we want to work with. And so this is a dynamic thing. It’s changing all the time.
Elisabeth Embry 16:09
I couldn’t agree more, if they ever are not starting the conversation mentally by saying, What am I going to do to earn this person’s business today, right? And you can tell with their communication with you, right, right. Are they trying to earn my business? Or are they just saying, here’s a form, you needed to have filled it out? You know, we didn’t do this obvious thing, because you didn’t do this, you know, fill out this form, or whatever it is, if they’re not trying to earn your business every day, then they become complacent when they become complacent. That’s when you need to, really, you know, and this is where I go back to Sarah and say, Hey, Sarah, who do you know, in XYZ market? Because I need to start looking for a new property management team. Yeah,
Jason Hartman 16:50
no, absolutely. You know, and that’s true of all of us in every part of human life. We’ve got to keep burning it all the time. You never reach this place where you get to stop Just
Elisabeth Embry 17:02
saying I don’t get this whole, you know, wrist rest thing. It just never happens.
Jason Hartman 17:06
Yeah, no, it doesn’t. It doesn’t. Well, good. You know, let’s talk a little bit about masters or upcoming meet the masters program. This is our annual event. And Elizabeth, you’ve been to so many of those and you know how to train people, you know how to present your good public speaker. And one of the funny things he said to me, which is so true and so accurate. I just, I did not take this as an insult at all, you know, another person might have because I know, I know you’re right. And you said, Jason, before our next meet the masters and I love how you just kind of take ownership, you say hours, you know, yeah, that’s great. You said, I’m gonna come the day before. I’m gonna train all of your local market specialists on how to present I’m gonna give them presentation training. It’s just
Elisabeth Embry 17:51
such a pet peeve, but the thing is
Elisabeth Embry 17:54
such great content. I feel that they can lose their audience sometimes with their presentation. skills. And you know, having hundreds of people, I know that there’s just some basic mechanics and some basic concepts that these guys need to be, you know, need to have, in order to make sure that they’re getting all their rich content out to their group.
Jason Hartman 18:15
Well, you inspired me to make some real changes for this upcoming meet the Masters event, where we’re going to do interview formats. And we’re going to do panel discussions and things like that, that we really haven’t done in terms of the local market specialists before and I think it’ll allow the audience to get much more targeted information, the information they want, because they’re going to participating in the process with more QA. And also, it’s going to allow them to get a lot more information about a market, especially when we have multiple local market specialists in one market. You know, this will be the first year that we’re experimenting with the format and really doing it a little differently. It will end the problem completely. of getting a not so A great presenter, who may, by the way, have the very best deals and the best market. Right, the best team, but just not really know how to communicate it very well, because again, these aren’t professional speakers. That’s not what they do.
Elisabeth Embry 19:13
Yeah, no, I love that I love that idea of that fireside chat or that interview style that townhall type forum. Because I think that allows, as you were saying, it allows the audience to get their questions answered, and for them to you know, they’re empowered to participate. And honestly, I think for the folks that get nervous when they’re speaking, this will help de escalate all of that nervous energy to because when you’re engaging in that format, you know, you’re focused on making sure that you’re answering people’s questions, and you’re really focusing on giving the best possible answer, and then you forget about yourself altogether. And so I think that’s going to be a huge win for both the presenters, and for the audience, too. So I love that idea.
Jason Hartman 19:54
Yeah. You know, when I was starting to do some real public speaking back In the old days, when I was just a realtor with Remax many years ago, one of the big things that I really learned is that you don’t get nervous. And you don’t have any problem adding value, and making sure your audience gets a lot of value. If you focus out, you have to focus outwardly on the audience. That’s the key. And it’s interesting, right after I joined Tony Robbins, mastery program, Master University, you did it you and Neil did it right. And we went to that first Tony Robbins seminar in Los Angeles together. Well, you and I, well, we didn’t really go together, but I saw you there and we hung out and had dinner and stuff. You know, one of the things that was interesting, he said, is he said, all suffering comes when you focus on yourself, right? Like, you know, it’s either the suffering that says, Well, why is this happening to me? It’s not fair. The world isn’t fair. Why is this happening to me? Or it’s a sort of a selfish suffering in a different way. Well, why didn’t I get enough? You know, why didn’t I get the better end of the deal, you know, all of that stuff. You It just doesn’t work, does it?
Elisabeth Embry 21:02
Absolutely. And I think that one of the challenges that these folks have is they’re so busy trying to tell you everything that they know, rather than everything that you want to hear. And if they can really change that focus to what is the audience really caring about rather than what do I want to tell them? It’s gonna make all the difference in the world.
Jason Hartman 21:20
Yeah, yeah. So look for some different presentation formats at this year’s meet the Masters, I think everybody’s gonna like that. And Elizabeth, thank you for inspiring it.
Elisabeth Embry 21:29
Oh, yeah, I know. I’m excited. I’m excited to see it. Yeah, we’re really looking forward to coming to meet the masters. It’s something that, you know, Neil has gone to more of these than I have Neil, my husband has gone to more of them than I have. But every night when he would go by himself, he would be like giving me a recap. Okay, these are the things that we talked about this are the people that I met super excited about this that are the other thing, and in the last couple of years, we’ve gotten together, and I just feel like one it’s kind of a friendship kind of like a club, if you will, of people. I see time and time again. And maybe I only see them once or twice a year. But we’re all speaking the same language. And one of the things that I absolutely need as a real estate investor who’s also got that day job as a corporate person or day job as a technology worker, whatever, is I need those people that have the real estate investing as a common ground. Because otherwise it gets really lonely when you’re out there by yourself. And you start to doubt, you know, your strategy, start that, you know, because you’re,
Jason Hartman 22:29
you know, as soon as you have the first problem, you get discouraged because you don’t get to talk to someone else and find out, hey, they have the same problem. They overcame it. And they’re just a regular person like I am, right,
Elisabeth Embry 22:38
absolutely. And the other thing is, like, I really pride myself on the types of the quality of the products that I buy, you know, the types of houses that I buy in the neighborhoods that I buy in, you know, I’m really proud of these really nice houses that we have. The first thing my sister said to me was, Oh, are you a slumlord? Now, I thought, What could she has no contract Right. It’s just it’s all foreign to her. And so the only thing that she thinks up, oh God, the only thing that she thinks of is like the Trump, you know, the Trump concept or you know, the nefarious bad guy that’s trying to take advantage of people. And you know, nothing could be further from the truth. And so having those people that have got that like mind and that are like educated it just, you know, it really feels the wind in your sails, so to speak. Mm
Jason Hartman 23:24
hmm. Definitely does good stuff. Anything else about masters? I mean, you’ve really enjoyed the networking. And I know you’ve mentioned before, you want to make sure there’s good networking time and things like that. But just anything else you want to share there?
Elisabeth Embry 23:36
No, I mean, I’m just really looking forward to it. It’s coming up in a couple of weeks and it’ll be great.
Jason Hartman 23:41
even be a couple weeks by the time this airs. So you were the first person to join the venture Alliance. You and Neil, you know, you’ve been on every venture Alliance trip now. We’ve been to Dubai together and you know many other places. Newport, Rhode Island, the exotic Sandy Diego, we’ve been to Seattle, you hosted us once in your town. Yeah, that was awesome. I had so much fun with that one, too. We were in Phoenix just recently and several other places. And we’re going to be in my new town in March, which is Las Vegas, Nevada, of course, you know, what do you think about all that? Why did that appeal to you? I it was sort of surprising to me. Honestly, I just have to be very honest with everybody about this, you know, you joined and you sent me $10,000. And I thought, wow, this, you know, I just mentioned that you guys were right away. What do you think about it?
Elisabeth Embry 24:30
You know, as I mentioned, one of the things that I feel like I need, you know, in my investment world, way out here in Seattle is I need other people that are like minded that I can have conversations with and I can have relationships with and so when things go bad, or you know, hey, I’ve got an idea. What do you think? I’ve got a group of people that I can reach out to my group in the past, been really informal. And so when you had your Ventra lions mastermind idea, starting to come out and you’re never like, we love Jason, you know, We love meet the masters. We love the people that we’re interacting with. You know, let’s do this. Because one thing that, you know, again, we talked about this with Tony Robbins, right? But why learn the lessons for yourself the hard way, when you can leverage other people and get all of those lessons for free, or at least the shortcut, right? So having a mentor having a coach or belonging with a group of like minded people that elevate you to the next level is critical for your growth. I can
Jason Hartman 25:29
it’s no more. Yeah. Like, it’s like the Jim Rohn quote, right, the five people Yeah, and that’s
Elisabeth Embry 25:35
the thing. It’s like the quality of the people that I interact with, in the venture Alliance group and, and keep in mind, some people just come for a meeting or some people come and then they can’t make it for a couple of meetings because they’ve got a child responsibilities or other obligations. But the thing that’s really amazing is the quality of the group is consistently high. And these are true leaders in their industry and there’s a variety of industries People from the military people from finance people from technology, there’s just a wide variety of people. But yet we’re all thinking on the same lines, we’re all thinking about how do we grow ourselves? How do we work together? How can we leverage what you know, and what I know so that we can do something even better? It’s really neat being around that group of people. And I’ll tell you, you know, I made a transition out of T Mobile a couple of months ago, and actually reached out to two of the members and I said, Hey, I’m going through a change, I’d like to just bounce some ideas off of you. And both of those people gave me like, over an hour of their time, yeah, that’s phenomenal. And you gave me over an hour of your time. And the fact that people are willing to do that. I mean, what a great gift. Right? And yeah, you you do pay for it. But how else are you gonna get there, you’re not gonna do this on your own. You’re not going to be able to make that growth. just reading books, by yourself or talking to Your neighbor or maybe your cube mate, you know, corporate office, if you’re going to grow, you have to be purposeful. And what a better way to work with people that are already building their own horizon in the neck areas.
Jason Hartman 27:12
You know, my mom went to the Jekyll Island, that’s another place we went is to Jekyll Island, the birthplace of the Federal Reserve, when she was at the Jekyll Island mastermind, one of the comments she made afterwards. And it was based on some of the comments that you and Neil made and some of the other members made. She says, Jason, you know, your group is so interesting. They’re just always learning. They’re always going to conferences, they’re, you know, doing this, they’re doing that and, and she thought, wow, this is just a really a stimulating group, based on the discussion we had, and I couldn’t agree more. And you know, I think maybe a metaphor is like this. I remember someone saying, strangers are just friends you haven’t met yet. And that’s not exactly my metaphor here. But he would just follow me for a moment. For example, in life, we don’t get to choose our family and some people think oh, yeah, That’s for sure. And I understand what you mean by that, okay. And we don’t get to choose our family, we do get to choose our friends, right? But the vast majority of humanity, and certainly all of us to one degree or another, our friends sort of choose us. You know, it’s kind of what’s convenient, who’s proximate who’s around us. Who do we just happen to run into, you know, our neighbors, our colleagues at work, you know, hey, you want to go out and have a drink, grab a meal together or whatever, that’s usually the way friendship happens. And I’m not saying that’s all bad or wrong, but I’m saying like you said, you have to be intentional. You have to be purposeful. If you want to do bigger things in life. The mastermind group is like this shortcut. It’s the way to get there faster. It’s a way to choose to have your friends sort of, I hate to say this, but pre qualified, and that’s one of the reasons it’s expensive and painless. Venture alliances cheap compared to other mastermind groups, okay? But it’s not free either, right? And you know, if someone’s got to pay if they got to write a check for five figures to join this group, right? They’re going to be someone who’s serious. They are bringing a different part of themselves to the experience. Granted, they have those regular friends I just talked about, but when they come to the mastermind group, they bring a new you a new them to the group because they know Look, I paid for this meeting. I’m being intentional here. I want to have a good time. I want to have some great new experiences. I want to meet some new friends. But I also want to get some value. And I want to deliver some value to this group because it’s a high level group. Right?
Elisabeth Embry 29:45
Yeah. And the quality of the people that have been coming as presenters to has just I mean, that’s worth its weight in admission. Alone, quite frankly. I mean, if you look at the people that were speaking your last one in Arizona, oh my gosh. Those people are world caliber speakers, their world caliber business leaders, and I get to interact with them, I got the chance to go to lunch with them and chit chat and learn about them and talk about their dog or whatever, I now have a relationship, I now have access to people, you know, not exclusively, right, but I have access to people that have educated me. And that can bring my business thinking up to the next level. And proximity is power.
Jason Hartman 30:28
Proximity is power. I love that. And, you know, I also want to make a distinction with that. It’s not just proximity, but it’s like, I think there’s a certain level of even more power in what I’m going to call for lack of a better way to say casual proximity. And yes, Neil said to me this at lunch at the Phoenix event when Ken McElroy was sitting across the table from him, and you know, Ken McElroy, he’s done huge things in real estate. He’s authored a few of the rich dad books with Robert Kiyosaki and he’s just been an incredible success and you know, of course You invited me to his event last year. I remember that was fantastic. Neil says to me right here, I said, Well, hey, got plans for us to do another activity next. And he says, Jason, this is the activity. He’s like, this is the highest value you can provide right here, right now. You know, everybody just having this casual conversation over a drink with Ken McElroy, you know, just a very casual lunch, right?
Elisabeth Embry 31:28
It’s funny because Neil and I approach things in a very different way. But we think alike, you know, we have the same objectives or goals in mind. And I’m very lucky. he’s a he’s an amazing guy. But the fact that Yeah, he expressed that I knew that that’s exactly right. It’s such an amazing opportunity to get that conversation to be able to have it, as you were saying, it’s not just in a formal setting, it’s in a casual setting. It makes it so much richer.
Jason Hartman 31:51
Yeah, the casual proximity is so much richer and then with the other venture Alliance members, you know, just the experience being kind of a stocking Trade friendship, as I always like to say, it really does form bonds. And it’s just great. It’s like this is, you know, who you do life with, which is a very powerful thing. Well, what are your plans in real estate? And you know, what do you see coming down the horizon,
Elisabeth Embry 32:14
we are just continuing to acquire more, we’re wrapping up our Grand Rapids purchase, we’re buying a little bit more in Little Rock. We’re talking to the Quad Cities, folks, I actually had a meeting with them today that I’d forgotten about. So I’ve got to reschedule that. So we’re just looking to continue to take advantage of the of the network that you have, and the folks that you’ve got that are bringing opportunities to the table. And one of the things that we’ve done is we purchased a seven unit here in Washington State and so I’m having some an opportunity to learn how to be a property manager directly. And so I’m, you know, I’m going through some challenges and some changes there. So it’s a good growth opportunity. I just think expansion, you know, we’re continuing to expand. It’s really cool,
Jason Hartman 32:58
good stuff. Well, Elizabeth, thank you. You so much for coming on and sharing your experience of course you’ll be at the meet masters event everybody can meet you there and, and at all the venture Alliance trips as well and really appreciate you sharing your experience with us. Thank you.
Elisabeth Embry 33:11
Yeah, thank you.
Jason Hartman 33:14
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