Jason discusses website optimization with Tim Ash, CEO of SiteTuners.com, a landing page optimization firm that offers conversion consulting, full-service guaranteed-improvement tests, predictive heat mapping and 2nd-generation software tools to improve conversion rates. Listen in at: http://jasonhartman.com/radioshows/. SiteTuners’ AttentionWizard.com visual attention prediction tool can be used on a landing page screenshot or mock-up to quickly identify major conversion issues. During his 14 year involvement with the Internet, Tim has worked with Google, Facebook, Verizon Wireless, American Express, Sony Music, American Honda, COMP USA, Symantec, Harcourt Brace, Universal Studios, HomeGain, Fair Isaac, TransUnion, Rand McNally, Red Envelope, Black & Decker, and Coach to develop successful Internet initiatives. Tim is a highly-regarded presenter and keynote speaker at Search Engine Strategies, eMetrics, PPC Summit, Affiliate Summit, PubCon, Affiliate Conference, LeadsCon, and eComXpo. Tim is the founder and chairperson of ConversionConference.com the first conference focused on improving online conversions. Tim is a contributing columnist to several publications including ClickZ/SearchEngineWatch, Website Magazine, DM News, Visibility Magazine, and Electronic Retailer Online Strategies magazine. Tim is the host of the weekly Landing Page Optimization show and podcast on WebmasterRadio.fm.
Tim received his B.S. from UC San Diego “with highest distinction”. He also completed his M.S. during his PhD. studies in computer science at UCSD, specializing in Neural Networks and Artificial Intelligence. He is the author of the bestselling book Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions (John Wiley & Sons Press, 2008).