If you don’t show up on a Google search, do you really exist? As lines continue to blur between cyberculture and “the real world, ” the answer, in all too many situations, is “no.” And what that search reveals can make – or break – lives on many levels. Whether you’re...
It’s hard to talk about internet marketing strategies today without running into the concept of social media (SM). You know the usual suspects – Facebook, Twitter, MySpace, LinkedIn, etc. But simply opening a half dozen SM accounts and throwing content at it is...
Blindly swinging a big marketing bat at social media like a child at a birthday party pinata might not be a productive way to spend your time. Right now, Facebook is the bright, shiny object that’s caught all our attention but what about numbers? Are the numbers...
